Educational facilities are tasked with teaching people new skills and imparting knowledge to them in a set amount of time with a structured curriculum. They also have to do it in a welcoming environment that ensures everyone absorbs the information being presented to them in a way that they can take it and use it in their own lives.And this is why animated explainer videos lend themselves well to the education industry. They’re all about explaining things in a compelling manner in a short amount of time. They’re flexible and they can help students understand difficult concepts or they can be used for staff training purposes or as a welcoming orientation for newly arrived students. Some examples:
In-Class video to help explain a complex theory or idea.
Welcoming video that orients new students to school, particularly university.
Online video to introduce new organizations connected to the school, such as an alumni group.
Recruiting video for prospective students.
Staff training video for teachers or other staff about new policies and procedures.
Fundraising video asking for money for new facilities.
Benefits of Using Animated Explainer Videos in Education
vazovsky/FlickrRegardless of the education level of the students, any educational institution can see benefits from using animated videos. Here are some of the biggest benefits educational institutions can see.
More Engaged Students
Of course videos should be used somewhat sparingly in classes, but they can break up long lectures and grab students’ attention and get them more engaged in classes. For younger students, animation automatically holds special appeal, but even for adults, it’s compelling to watch and can make even difficult concepts easy to follow.
Increased Participation in Groups
Groups like alumni associations or various clubs or fraternities can bump up their numbers with animated videos while also explaining their policies, values, etc. to prospective new members. Videos can easily be shared on social media, expanding their reach.
Expanded Online Presence
Online learning is growing as more schools offer courses over the internet. An animated video can be a key part of an online class’ curriculum or it can be used to recruit new students to the school. Educational institutions can use them on their websites, social media or in their marketing to help solidify their branding efforts.
Improved Fundraising
Schools are in constant need of funding, but asking for money is never an easy task. Using an animated explainer video helps with money requests by easing into it and giving people a sneak peek at what you plan to do with the capital once it’s raised. To be educational, these videos don’t necessarily have to be used by educational institutions. Companies can use them to teach employees or the general public, as well. They make learning easier, regardless of the subject or where they are being used. At a time when so many things are vying for the attention of students, staff and people in general, animated explainer videos can help educators and employers cut through the wall of noise and connect with the people they need to.
Examples:
We regularly work with educational institutions. Here are some examples we’ve done for various schools.
Reaching out to alumni to promote events and recruit volunteers …
Maple Ridge Christian SchoolAnimated explainer videos have so many great uses in the educational field. If you are in the education industry or you just need a video for educational purposes, Click here to schedule an appointment with WizMotionsto see how we can help you make the perfect video for your educational institution.
A 125 year old company, Kuehne + Nagel has evolved from being an international freight forwarder to an innovative and fully integrated supply chain solutions business. The Human Resources department is committed to developing leadership skills within their employees to encourage success in both their personal and professional lives.
Kuehne + Nagel has developed a set of leadership competencies called KN Behaviors that emphasizes acceptable behavior, individual development, and strong communication skills. The model will be used to train the North American staff, which includes 10,000 employees.
How can an HR department effectively train that many employees on a new behavior model in an efficient manner? Will the employees actually buy into the presentation of the new model?
The HR department realized that the most effective way to introduce 10,000 employees to a new leadership model is with a world-class whiteboard explainer video so Chris Buhl, of Keuhne + Nagel contacted wizMotion right away.
Educate 10,000 employees about the KN Behavior model in a way that is efficient and credible.
The HR department did not simply want to present a new behavior standard to their staff. Rather, they aimed to introduce the staff to KN Behavior in a way that would motivate employees to read the model and develop ongoing communication with managers about their progress through the steps. In addition, the new model is meant to be embraced by employees in a way that will advance their lives, both personally and professionally.
Chris approached WizMotions looking for a compelling, communicative whiteboard video that will grab the attention of employees and hold it. The message needed to provide a call to action that inspired the employees to learn more.
…But how can an explainer video motivate several thousand employees to take action, read the KN Behaviors and work towards personal and professional improvement?
We used the talented folks at WizMotions to create a video on our new leadership model at Kuehne and Nagel. The work done was a very high quality and was finished in a short period of time. We trained over 10,000 of our employees by sharing a link to this video. Face to face this would have taken months to accomplish and resulted in high travel expenses.
-Chris Buhl @ Kuehne-Nagel.com
Our Solution
“Delivering an inspiring explainer video designed to demonstrate how simple changes in character and behavior can lead to heightened professional success.”
The dedicated team at wizMotions developed a complete understanding of KN Behaviors and crafted two individual scenarios where important leadership characteristics were demonstrated. By understanding what drives the employees and presenting a path to success, a connection with the staff was created.
Delivering an inspiring, to the point explainer video was the next step. By creating two personas that employees could relate to, WizMotions experts outlined how “living” the KN Behaviors will ultimately translate into future success. Ending with a call to action that encouraged employees to read the KN Behaviors manual, the explainer video trained 10,000 employees with one video link.
Chris and the HR department were presented with the daunting task of training 10,000 employees across North America. By providing employees with a link to an explainer video, employees were educated without the need for expensive travel expenses or several hours of training.
Project Breakdown
Concept: created by wizMotions
Artwork & Design: designed by wizMotions artists
Tone & Style: Story-based with realistic characters
Video Production: by a wizMotions animator
Schedule a 100% FREE No-Commitment Consultation, Or call us at 732-943-3337
A 125 year old company, 
"The video looks great, thank you!"
